Bonei HaTichon (BOH): The Urban Renewal Giant Behind Israel's Largest Pinui-Binui Projects
Introduction: Building Your Story, One Detail at a Time
In the world of Israeli residential development, Bonei HaTichon — commonly known by its acronym BOH — represents something distinctive: a developer that combines the scale and financial muscle to tackle Israel's largest urban renewal projects with the personal attention and craftsmanship of a family-run firm.
Founded by the late Aharon Peretz and his son Ami Peretz, Bonei HaTichon has been building homes in Israel for over three decades. But the company's influence extends far beyond the individual apartments it constructs. Through its pioneering work in Pinui-Binui (evacuation and reconstruction) and its specialized urban renewal arm, Bonim Ba'eer, BOH is helping to reshape the physical fabric of Israel's cities — replacing aging housing stock with modern, earthquake-resistant communities.
The company holds the highest classification given to construction companies in Israel, permitting it to perform construction across all asset types with no financial limitation. This credential, combined with a philosophy that places the homebuyer's experience at the center of every decision, has made BOH one of the most respected names in Israeli residential construction.
History and Founding
Family Roots
Bonei HaTichon was founded as a real estate development and construction company by the late Aharon Peretz and his son Ami Peretz. From its earliest days, the company played a significant role in building and developing the State of Israel, participating in many national projects including new immigrant housing and projects for the Ministry of Defense and the Israel Electric Company.
This foundation in national service instilled a sense of mission that continues to animate the company today. While BOH has evolved into a sophisticated commercial enterprise, its leadership still speaks about building homes as a privilege and a responsibility — a perspective that shapes everything from project planning to customer service.
Growth and Maturation
Over three decades, Bonei HaTichon has steadily expanded from its origins as a contractor for national projects into a fully integrated real estate developer. The company now handles all aspects of the development process: identifying locations, exploring their possibilities, examining ventilation and sun exposure, designing buildings that maximize quality of life, and guiding buyers through the purchasing process.
This evolution from contractor to developer reflects a broader maturation of the Israeli construction industry, as companies that once simply built what others designed have taken on the full creative and commercial challenge of bringing new communities to life.
The BOH Philosophy: Details Matter
Bonei HaTichon's approach to residential development is encapsulated in its corporate philosophy: understanding that a good product is not good enough. For BOH, the living experience begins with the first greeting — acknowledging that buying a home is one of the most important and exciting decisions in a person's life.
This philosophy manifests in several concrete practices. The company starts each project by thoroughly analyzing the location's potential, examining factors like ventilation directions, sun exposure throughout the day, surrounding infrastructure, and long-term development prospects. Only after this comprehensive analysis does the design process begin.
BOH works with Israel's best architecture firms on every project, striving for innovative design, high construction standards, and sustainable building practices. The goal is to create homes where residents can write their own stories — spaces that are not just functional but inspiring.
Urban Renewal: BOH's Major Growth Engine
Ono One: One of Israel's Largest Pinui-Binui Projects
Perhaps Bonei HaTichon's most impressive achievement is the Ono One project in Kiryat Ono — one of the largest Pinui-Binui (evacuation and reconstruction) projects in the entire country. This mega urban renewal project involves the demolition of aging residential buildings and their replacement with a modern residential community of thousands of housing units.
The Ono One project demonstrates BOH's ability to manage the extraordinary complexity of large-scale urban renewal: negotiating with hundreds of existing homeowners, coordinating with municipal authorities, managing the logistics of phased demolition and construction, and delivering a finished product that dramatically improves quality of life for both original and new residents.
Bonim Ba'eer: The Tel Aviv Urban Renewal Specialist
Recognizing that urban renewal in Tel Aviv requires specialized knowledge and capabilities, Bonei HaTichon created Bonim Ba'eer as a dedicated urban renewal arm focused specifically on the city. Bonim Ba'eer specializes in TAMA 38/2 projects — a program that allows developers to demolish older buildings and construct new, larger ones in their place while providing original residents with new apartments.
What makes Bonim Ba'eer effective is its deep understanding of Tel Aviv's unique character. The team combines professionalism and construction experience with an intimate knowledge of the city's neighborhoods, their human texture, and the delicate balance required to create new living environments that respect existing communities while meeting modern standards.
Notable Projects
Beyond its urban renewal work, Bonei HaTichon develops residential projects across Israel in locations carefully selected for their long-term potential:
Be'er Ya'akov (Shekamim Neighborhood): A residential project in the new Shekamim neighborhood, which has become a magnet for young, quality-oriented families from across the country. The location benefits from significant development momentum and growing infrastructure.
Various Locations: BOH maintains an active portfolio of projects across central Israel, each designed to the company's exacting standards and reflecting its commitment to quality construction, innovative design, and complete living environments.
Construction Excellence
Bonei HaTichon holds the highest construction classification in Israel — a designation that refers to the size and complexity of projects the company is permitted to perform. This classification allows BOH to undertake construction across all asset types with no limitation on project value.
Achieving and maintaining this highest classification requires demonstrated capability in project management, financial stability, technical expertise, and quality assurance. For homebuyers, this classification provides an additional layer of confidence that the developer has the proven capability to deliver what it promises.
Customer Experience
The BOH customer experience is designed to reflect the company's belief that buying a home is a deeply personal and significant life event. From the initial meeting, buyers are guided through every step of the process by dedicated professionals who understand both the technical and emotional aspects of home purchasing.
The company's attention to detail extends well beyond the construction itself. BOH invests in designing lobbies, common areas, and building exteriors that create a sense of luxury and pride for residents. Landscaping, lighting, and material choices are all carefully considered to ensure that the quality of life extends from the interior of each apartment to the shared spaces and surroundings.
Why BOH Matters in the Israeli Market
Bonei HaTichon occupies a distinctive position in the Israeli residential market for several reasons:
Urban Renewal Scale: BOH's ability to execute some of Israel's largest Pinui-Binui projects sets it apart from competitors who focus primarily on greenfield development.
Tel Aviv Specialization: Through Bonim Ba'eer, the company has developed deep expertise in Tel Aviv's complex urban renewal landscape.
Highest Classification: The company's top construction classification provides both capability and credibility.
Family Heritage: The founding family's legacy of national service and personal commitment continues to influence the company's culture and values.
Design Attention: BOH's meticulous approach to location analysis, architectural design, and finishing details creates homes that age well and retain their value.
Looking Ahead
Israel's urban renewal market is expected to grow significantly in the coming years as aging housing stock in city centers becomes increasingly untenable. Earthquake safety concerns, deteriorating building conditions, and the need for increased housing density are all driving demand for the kind of large-scale renewal projects in which BOH specializes.
The company's combination of scale (enabling it to tackle the largest Pinui-Binui projects), specialization (through Bonim Ba'eer in Tel Aviv), and quality orientation positions it well to capture a growing share of this expanding market. As more Israeli cities develop comprehensive urban renewal plans, BOH's expertise and track record will become increasingly valuable.
Key Facts at a Glance
Founded: Over 30 years ago
Founders: Aharon Peretz and Ami Peretz
Headquarters: Israel
Construction Classification: Highest in Israel (unlimited project types and values)
Signature Project: Ono One, Kiryat Ono (one of Israel's largest Pinui-Binui projects)
Urban Renewal Arm: Bonim Ba'eer (Tel Aviv specialist)
Project Types: TAMA 38/2, Pinui-Binui, greenfield residential
Key Markets: Tel Aviv, Kiryat Ono, Be'er Ya'akov, central Israel
Philosophy: "A good product is not good enough" — holistic attention to the entire living experience
National Heritage: Contributed to immigrant housing and national security projects